Graphic Design Consultant

World Renew Marketing and Communications team is looking for an experienced graphic designer to create a variety of products to bolster the online and offline presence of World Renew.

Organization Overview

World Renew, an agency of the Christian Reformed Church in North America (CRCNA), is a non- profit, international development and disaster response organization with home offices in Burlington, Ontario (Canada) and Grand Rapids, Michigan (U.S.A.).

Within World Renew, the Communications and Marketing sub-team is responsible for raising awareness about the agency by growing World Renew’s digital presence, acquiring new donors, and maintaining engagement and revenue from currently engaged constituents and donors.

 

Key Consultancy Objective

World Renew seeks to engage an experienced graphic designer to create a series of products that illustrate the varied work of World Renew’s international development and disaster response work. Important components of these designs include data visualization, creative application of limited photography assets, conveying complex projects in an easily understood and visually compelling format, creating/implementing a design system over a range of collateral pieces, and generating customizable templates that highlight the variety of work that World Renew does. Proposals should include a sample of 2-4 products you have designed, demonstrating clear strength in these areas.

 

Consultancy Requirements

The consultant will demonstrate proven expertise and success in graphic design, ideally with experience in the non-profit sector in the United States and/or Canada. The consultant must have his/her own computer equipment and necessary design software – i.e. Microsoft Suite, and Adobe Photoshop, among others, and communications equipment including but not limited to telephone, Skype, internet access, e-mail account. Experience working with international development and humanitarian assistance organizations is a definite asset. This consultancy has no defined end time – the designer would be placed on a retainer to design, at minimum, 4-6 products throughout the course of the year.

Please submit your proposal comprising:

  1. a letter of interest that outlines your qualifications, availability, and your fee;
  2. your current CV/resume; and 3) 2-4 samples of relevant products you have personally designed; on or before July 15, 2019 to World Renew, in attention to: Katy Johnson at kjohnson@worldrenew.net.

The three documents mentioned above must be submitted at the same time together in 1 (one) PDF document for your proposal to be considered.

Thank you!

 

World Renew is not bound to accept any or all of the proposals received.

 

Terms of Reference (ToR)

Graphic Design Consultant

 

Background

A significant and current need of the World Renew Communications and Marketing sub-team is an experienced graphic designer to create a variety of products to bolster the online and offline presence of World Renew. Examples of products may include brochures, designs used on the website and social media platforms, infographics, and more.

World Renew is currently beginning a Comprehensive Fundraising Campaign to grow the organization’s reach over the next 5 years, and is seeking additional graphic design support to bolster this campaign.

 

Objective of Consultancy

The main objective of this consultancy is to create a series of products that illustrate the varied work of World Renew’s international development and disaster response work. Important components of these designs include data visualization, creative application of limited photography assets, conveying complex projects in an easily understood and visually compelling format, creating/implementing a design system over a range of collateral pieces, and generating customizable templates that highlight the variety of work that World Renew does. Proposals should include a sample of 2-4 products you have designed, demonstrating clear strength in these areas.

The design requests may vary considerably in their expectations – some may be a relatively straightforward design with a clearly explained need, while others may rely on the designer’s own creativity and expertise to create a solution to a specific design need. Designs may require the creation of infographics, the visualization of complex data sets, and the distillation of a large amount of content or data into an easily understood, visually compelling design.

 

Methodology and Key Deliverables

The methodology for the graphic design consultancy will include but not limited to the following:

  • Design, at minimum, 4 products each year that will be used for digital and print purposes
  • Provide expertise and suggestions on how to improve and strengthen World Renew’s brand through visually compelling and inspiring graphic design